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With e-commerce brands losing £13.2billion in sales revenue every year because of cart abandonment*, can you afford not to do something about it?
Our 1click sign-up product removes the hindrances of the traditional registration process, pulling customer data from 1account’s sources into your forms, all at the click of a button.
Benefits
Rapid registration
With most online registration forms taking up to three minutes to complete, 1click sign-up drastically reduces the time it takes to convert your customers to just seconds.
100% onboarding success
Any customer previously verified on a website where 1account’s tech is present, will benefit from having their data attributes pulled into your sign-up form with zero user input error.
Improved conversion rates
‘Form length’ is cited by 27% of people as a reason for abandoning online forms* – with no fields to fill out, form length becomes a non-issue, substantially boosting your conversions as a result.
Built-in age verification
All those using 1click sign-up functionality will have been previously age verified, eliminating yet another barrier from the customer journey for age-restricted products.
Why not see for yourself? Set up an account now, or find out more by speaking with one of our experts.
1account’s KYC solution uniquely places it in a position to handle thousands of customers’ data attributes every day. It is this user database that allows 1click sign-up to effectively optimise your customers’ registration journeys.
We already see that 55% of authentication requests come from people we have previously validated. And with our database growing at an exponential rate, the frequency and percentage of repeat users will also increase. More repeat customers, more conversions, more sales – simple.
Conversion rates can be significantly affected by the type of information being requested. Asking for a phone number reduces conversions by 5%, followed by address (4%) and age (3%)*. By removing the need to complete these fields manually, we help overcome this drop-off.
Our users have already provided these details to 1account, indicating their trust in how we handle their data. The use of our trustmark on your website instils buyer confidence, as well as showing your dedication to responsible retail practices and data protection.
Consumers are becoming increasingly familiar with their credentials being stored on their devices. It’s this move towards an accountless purchasing society that enables frictionless experiences, and is at the heart of our 1click sign-up solution.
Our peerless verification software uses a raft of approaches to customer authentication (e.g. self-sovereign identity, WebAuthn, cookies, header enrichment). And with a strong product roadmap to ensure we remain at the forefront of identification tech, we'll continue delivering even more benefits to companies and consumers in the future.
Through its work with clients and consumers alike, 1account understands the increasing pressures being put on e-commerce professionals to deliver ROI, as well as the needs and expectations of customers wanting to navigate purchasing and registration journeys.
This dual perspective feeds into our tools to ensure enjoyable user experiences, and tangible business results for the companies we work with.
Grow your customer base and meet industry regulations with our award-winning age and identity verification platform
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Proud to be working toward a more connected, convenient and compliant future.